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Stockmann

Stockmann: Extra hands to meet labor needs

07.10.2025
ReferenceRecruitmentStaffing ServicesLogistics

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The retail industry is evolving rapidly, and the iconic Stockmann is steadily building a new direction as a multichannel, urban shopping destination.

Durable quality, a unique selection, an inspiring shopping environment, and a first-class customer experience are key success factors in all Stockmann locations. The company operates eight department stores across Finland and the Baltics, as well as a popular online store.

Flexible and reliable staffing solutions

One of Stockmann’s challenges has been finding suitable employees, especially for seasonal peaks and logistics roles. In some cases, certain tasks have even gone undone due to labor shortages. StaffPoint has stepped in with its extensive HR expertise to help Stockmann solve these staffing challenges, ensuring the right number of employees are available at the right time.

Stockmann is one of StaffPoint’s key clients, both in retail and logistics. Through this partnership, StaffPoint has provided significant added value in meeting both temporary and long-term staffing needs. With recruitment managed by StaffPoint, Stockmann can focus on its core business operations..

“We’ve created and implemented staffing solutions that allow Stockmann to focus on key roles and handle specific resourcing internally. This has strengthened their business and improved cost efficiency,” explains Markus Leinonen, Regional Manager at StaffPoint.
“A concrete benefit of this collaboration is the certainty that we can always rely on StaffPoint — whenever we need more employees, they’ll deliver,” says Tiina Jukonen, Team Supervisor at Stockmann.

Stockmann’s Department Store Director Janne Heiskanen agrees: “We get help exactly when we need it, whether the need is planned or sudden, StaffPoint is there to support us.”

Key words: collaboration, trust, and determination

Communication and collaboration are key when matching the right people to the right roles. The cooperation between Stockmann and StaffPoint has been seamless, ensuring that additional hands are always found quickly where they’re needed most.

StaffPoint has assisted Stockmann in recruiting numerous logistics professionals for various positions. When the collaboration began, Stockmann’s Logistics Director Jari Reinikainen initially had concerns about how the partnership would work. However, after the first meeting with StaffPoint’s team, those worries disappeared immediately.

“From the very first meeting, we got exactly what we needed. The best part has been the smooth collaboration, good spirit, open communication, and mutual trust that everything runs efficiently. StaffPoint is always transparent about the root causes of challenges and what’s needed to solve them,” says Reinikainen.

StaffPoint’s former Retail Division Director Juuso Laitinen emphasizes persistence in every assignment: “At StaffPoint, we always do everything possible to bring every project to completion in line with the client’s goals. The core of our work is knowing the client inside and out and developing our collaboration together.”

*Juuso Laitinen served as Director of the Retail Division until 2023.

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